Celebrating our friend, @jasonpinsky for his contribution to the cannabis community with this repost from @hightimesmagazine's new article: 'how b**g appétit’s jason pinsky became tv’s first cannabis producer'. ✨ higher vision is honored to be collaborating with jason; providing our signature culinary grade "super oil" for the chefs on the show. ✨ "for years, cannabis consumers have been portrayed as lazy stoners in the eyes of mainstream america. meanwhile, activists have been working hard to legalize, destigmatize and normalize its use.
lives are being enhanced thanks to this miracle plant, and every day, we learn something new about its incredible capabilities because of pioneers like jason pinsky, the world’s first credited cannabis producer responsible for everything w**d on viceland’s hit culinary show, b**g appétit.
finally, there’s a mainstream television show that paints cannabis enthusiasts in a positive light. others are taking notice of what pinsky and the rest of the viceland team are cooking up, too." ✨get on over to hightimes.com and read the full interview with jason for a closer look at the cutting edge of cannabis culture, and catch b**g appétit, wednesdays on @viceland ✨